Social video agency · Los Angeles, CA

We run thesocial videobehind network-level talent.

YouTube, Facebook, Instagram, TikTok, and beyond — strategy, production, post, and the reporting that proves it works.No crystal balls, no predictions, no noise.

Start a conversation See the work

Channels and shows we work on

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$200M+

owned-and-operated revenue grown for clients

$150M+

found for clients through digital rights management

99%

client retention, year over year

Double-digit

revenue growth, year over year

Selected work.

Across platforms, at network scale

Content Strategy

Pending approval

Multi-platform content strategy

Audits, formats, launch plans

Social Management

Pending approval

$10 vs $100 Spaghetti (Which One Wins?)

YouTube

Alex Guarnaschelli — Channel management & post

Pending approval

Library publishing at scale

Facebook

Page management & scheduling

Pending approval

Always-on vertical content

Instagram

Reels & profile management

Pending approval

Short-form at platform speed

TikTok

Channel management

Pending approval

Talent-led newsletter

Substack

Publishing & audience growth

End-to-End Production

Pending approval

Concept through final delivery

Development, production, post & distribution

Paid Audience Strategies

Female health & wellness brand

Paid audience development

True crime podcast

Targeted amplification

What we do.

Social video is the core of it

01
Social Media Management
Full-stack social video management across YouTube, Facebook, Instagram, TikTok, and emerging platforms. From publishing and optimization to creative packaging, rights management, and platform relationships, we manage the day-to-day operations behind every channel.
02
Strategy & Consultation
Channel audits, content strategy, format development, and launch plans built around platform and audience data. We help brands and talent launch new properties, strengthen existing profiles and channels, and identify opportunities for growth across social video.
03
Post Production
Editing built for how audiences watch across platforms. From long-form and episodic content to vertical video and social cutdowns, we handle the full post-production process including editing, motion graphics, animation, captions, sound design, music, color, effects, and platform-specific formatting.
04
Paid Social
Targeted audience development and content amplification across social platforms. Paid media supports launches, priority releases, and tentpole moments by reaching the right audiences and complementing organic distribution.
05
Reporting & Insights
Cross-platform reporting that turns performance data into clear takeaways. We track viewership, engagement, retention, audience growth, revenue, and content performance to understand what is working and where the next opportunities are.
06
Community Management
Ongoing community management across social platforms, from comments and audience engagement to moderation and community programming. We help keep audiences active between releases while giving brands and talent a consistent presence with their communities.

Results.

Numbers or it didn't happen

The Curiosity Shop

Sample data

Problem: A network-backed podcast launching on YouTube with no channel infrastructure and a weekly deadline from day one.
What we did: Built the channel from zero: publishing system, metadata and thumbnail workflow, full-episode plus clips strategy.
Result: Consistent weekly cadence from launch, with clips feeding discovery back to full episodes.

+120%

watch time in 6 months

52/52

weekly episodes shipped on time

Wild 'N Out

Sample data

Problem: Years of broadcast archive sitting idle while the audience for the format lived on YouTube.
What we did: Re-cut the archive into platform-native highlight packages with a metadata system built for search and suggested traffic.
Result: The archive became a daily-publishing channel that runs without touching the production team.

monthly views year over year

20+

videos published per week

Mookie Betts

Sample data

Problem: An athlete with two brand partnerships and no content operation connecting them to his audience.
What we did: One production pipeline serving both brands: shoot days batched, editorial calendar shared, reporting unified.
Result: Both partners renewed with expanded scope after the first season.

engagement rate vs. brand benchmarks

100%

partner renewal

Who we are.

Built for the work

Astra Media is a 39-person social video agency inLos Angeles, CA, founded in 2023 and led by CEOTrevor Baker. We manage YouTube channels and produce content for established talent and the networks and studios behind them.

We do the actual work others say they do — techniques most marketers leave untouched, rooted in customer service, obsessed with results and growth.

Every client to date has come by referral. We'd rather keep it that way — this site exists so that when someone passes our name along, what you find matches what you heard.